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Etisalat Nigeria has said that the key objective of the introduction its mobile 4G Long-Term Evolution is to drive the future of technology in Nigeria through the delivery of high-speed data and quality voice services that will enable customers on its network to do more.
The Vice-President, Marketing, Etisalat Nigeria, Adebisi Idowu, said the Etisalat 4G LTE service was being made available strategically to customers in the Lagos Mainland areas of Yaba, Surulere and Ikeja, which he described as the hub and future of Nigeria’s technology and economic development.
He said the service would be rolled out in more cities across Nigeria soon.
He made the disclosure at the demo of the 4G LTE service in Lagos.
Idowu, speaking with a cross section of Etisalat customers, celebrities, technology journalists and social media influencers, who experienced the Etisalat 4G LTE service firsthand, stated that the telco was more passionate about quality service and innovation.
“We are positioning our 4G LTE service as a lifestyle enabler. That is why Etisalat is the only network that does not require a SIM swap before a customer can enjoy 4G connectivity.
“We want to see and encourage the use of our 4G technology to enable our subscribers to be all they can be. Our subscribers are able to do more with this new level of technology. We will not impose features of 4G on our consumers; we want you to tell you what 4G is doing for you. For us, the consumer is the innovator,” he said.
Idowu also said, “We have an increasing number of people trying to get online, get their work done and impact lives; and our goal is to enable such people to exploit their potential. Etisalat’s strategy is to enable our subscribers to compete globally; so we abide by best practices and bring nothing short of international quality service to our customers across Nigeria.”
He added, “The Etisalat 4G LTE technologies offers subscribers on the Etisalat network increased access to high speed data and quality voice services real time.
“With the new technology, customers will enjoy efficient broadband internet and uninterrupted connectivity to clearer voice calls, increased access to online streaming and ultra-high definition videos.”